Welcome to week 11. Here is a snapshot of activities for this week:

Oct 28: Campaign #1 wrap-ups and Status Report #3 prep

  • Class devoted to campaign #1 wrap-ups and prepping Status Report #3 – a walk-thru of the metrics sheet
  • Assignment Intro: Part 5 Campaign #2 implementation, monitoring, metrics (Nov 6-18)

Oct 30: Status Report #3 – Review of campaign #1 successes, challenges, adjustments for campaign #2 + hand out stickers

Nov 1: Work day on campaign #2 prep (Part 5)

Due on Mon, Nov 4:

  • Reading and end-of-chapter quiz: Ch 7: Cutting through the Clutter: Staying current in an ever-changing digital space
  • Tutorial: Curated content
  • Peer Eval: Peer evaluation #2: Round two of evaluating how things are progressing with your team (Part 3-4)
  • Team Project: Part 4: Campaign #1 implementation, monitoring, and metrics

Visit the Lesson 5 page for all related links

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