Week 5: Web site and social channel setup

Feb 4, 6, 8

Welcome to week 5 in 310! We will wrap up Lesson 3 this week. Here are your to do’s by Mon, Feb 11:

  1. Semester-Long Project Part 2: Online Presence and Preliminary Digital Content:
    1. Wrap up preliminary setup of mock company website in Weebly
    2. Complete preliminary setup of mock company Facebook and Instagram pages
    3. Integrate search engine optimization (SEO) on every page of website
    4. Set up and integrate Google Analytics into Weebly site
    5. Begin Initial content population of website (draft copy and integration of images/video)
    6. Conduct a peer website and social media evaluation (this will be an interactive activity – details will be provided during class)
  2. Read and finish end-of-chapter quizzes for Ch 4 and 5
  3. Complete peer evaluation #1

Lots of topics to cover and new best practices to introduce so please come to class prepared and ready to engage! See you soon.

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